Startups Posts

Articles and insights about Startups from the PropelAuth team.

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What Working at a Senior Dog Rescue Taught Me About Sales & Marketing

Startups

May 15, 2024

What Working at a Senior Dog Rescue Taught Me About Sales & Marketing

Around 5 years ago, in between startup jobs, I worked at a place called Muttville Senior Dog Rescue. Muttville is, as the name implies, a dog rescue focusing on dogs 7 and older, and they adopt out an impressive 1000 dogs a year. In order to do that, they had to get pretty good at sales & marketing...

Founder Startups

Imposter Syndrome Is For Everyone

For those unfamiliar with the term, Wikipedia defines imposter syndrome as “a psychological occurrence in which an individual doubts their skills, tal...

Jan 22, 2024•2 min read

Startups

Becoming a Dungeon Master for an Interview

Interviews should be as close as possible to the work that the candidate would do if they join. While that seems like a pretty tautological statement...

Jan 17, 2024•4 min read

Startups Founder

Should I Apply for a Startup Accelerator?

If you’re a startup founder, you likely have one thing on your mind: How do I build the best company possible? There are many great strategies out th...

Nov 27, 2023•5 min read

Founder Startups

A Founder’s Guide to Surviving Family Holiday Parties

The holidays are coming, and along with that will come many questions from well-meaning relatives about the “project” you’ve been working on… also kno...

Nov 16, 2023•3 min read

Founder Startups

So You Have a Customer Retention Problem… Now What?

A high churn rate can be an absolute company killer, since it will start to negate your customer acquisition efforts. This guide will walk you through...

Nov 8, 2023•6 min read

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